Snapchat buys Voisey to enter the music market

Music Industry Blog

Snapchat parent company Snap Inc is reported to have acquired music collaboration tool Voisey. Voisey is a relatively new start-up,having raised its first major round mid-2019 and launching later the same year. Snap has acquired Voisey not for what it has achieved, but for what it can be. We are on the cusp of a revolution in music making, with a host of new tools and services set to create the fastest growth in music creativity ever seen. Snap wants to be a part of that.

There is more activity, inward investment and innovation in the music creator tools space than ever. Companies like Splice, LANDR, Output and BandLab are changing the face of music making, empowering creators to go from zero to one hundred faster than ever before. But in many respects, these companies are the second chapter in the original story. The first phase belongs…

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